The Digital Analytics position lands to the TV

Ten years ago or so, talking about Analytics was something interesting for a couple of nerds and geeks, and not just in Latin America, but in the world.

Two weeks ago I was Invited to talk about the Digital Analytics job in one of my favorite TV programs, “Argentina para Armar”. Tom (from Intellignos) and I were talking probably for the very first time to a non nerdy audience about what is Digital Analytics about. And you know what? I received dozens of emails asking for more information about this “profession”!

If you are in this industry probably sometimes you feel, , like me, that things are not moving forward as fast as you like to, but this kind of things give us a clue that we are going in the right direction and the Digital Analytics Association is being definitely the cornerstone.

Here I leave you the video, I know, it’s in Spanish…but, is a great time for practicing it, right?

First part of the program

Intellignos

Second part of the program

Intellignos

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